<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=2119418688374700&amp;ev=PageView&amp;noscript=1">

Best Practices for Creating an Engaging Employee Handbook

June 12th, 2019

3 min. read

By Jennifer Sundquist, Strategic Risk Advisor

Smiling group of co-workers standing in office-1

Every company has certain policies and legal requirements when it comes to informing employees about their rights and what’s expected of them. Some employers choose to do the minimum by simply hanging a Department of Labor (DOL) poster on the wall and calling it a day, while others draft an exhaustive employee manual that can be overwhelming and rarely gets read.

Neither approach is ideal. Employee handbooks — when effectively built — can serve both employees and employers in ways that go beyond compliance and help to improve your company culture and reduce turnover. Let’s take a look at how a resource that’s tailored to your organization can meet your unique needs and those of your valued workforce, along with some employee handbook best practices.

Showcase Employee Benefits and Legal Requirements

Uncertain about what to include in an employee handbook? Some companies only include current federal, state and local employment law requirements because they prefer to deal with other concerns on a personal level.

Employers need to communicate expectations in an inviting way if they expect to hold employees accountable for issues that aren’t documented, and they also need to encourage an “open door” atmosphere so workers feel comfortable bringing up concerns.

In general, employee handbook content should include information about:

  • How harassment complaints are handled
  • Family Medical Leave Act (FMLA)
  • Fair Labor Standards Act (FLSA)
  • Military leave
  • Equal employment opportunities
  • Accommodations for those with disabilities (ADA)
  • And other regulations

Showcase your robust benefits package to show your commitment to workers and highlight opportunities, such as:

  • Retirement plan participation requirements and possible match
  • Health insurance summary
  • Payroll schedules
  • PTO, holiday and vacation time policies
  • Continuing education opportunities

Other topics may include dress code, remote worker policies or social media protocols. While an employee handbook isn’t a contract, it is a document employees can go to for “need-to-know” information.

A Tool for Fostering Employee Culture

A handbook is also an important tool for communicating the nature of your company’s culture. Content that goes beyond the basic legalities and benefits may include:

  • Company history
  • Mission statement and goals in the industry
  • Community involvement, charitable causes and volunteerism
  • Ethical behavior and how to approach challenging situations
  • Company philosophy about success, service, collaboration, wellness, etc.
  • Personal and professional enrichment opportunities
  • Expectations about the work environment and conduct

Highlighting these types of employee initiatives helps them feel valued and empowered to make a difference. Rather than focusing on restrictions and what your organization is against, it emphasizes what your company is for. While there certainly are rules, they don’t become the main focus.

A highly engaged workplace experiences a 41% reduction in absenteeism and a 17% increase in productivity. (Gallup)

Best Practices for Communicating Employee Handbooks

Some companies put a lot of work into their handbooks and introduce them to their employees with a lot of enthusiasm...and then rarely speak of them again. Practice good communication from day one by providing your handbook as part of your onboarding process; then, follow up in a few days to discuss points of greatest importance and answer questions.

At a minimum, all employees should be encouraged to review the handbook annually. Keeping your handbook on a secure portal or your company’s intranet can be helpful and give employees easy access.

You can also share portions of your handbook with potential recruits to help them (and you) determine if they’re a good fit for your organization. The content of your handbook can actually be a recruiting tool that sets your company apart from competing organizations.

Workers today are just as concerned with feeling a sense of connection and culture in the workplace as they are with finding fulfilling work. Seeing your commitment to those values documented in a robust employee handbook can go far in convincing them that your company is the place for them.

Best Practices for Maintaining and Updating Employee Handbooks

Too often, when a company revises its mission statement or adopts a new initiative, the handbook can be the last consideration, so keep it top-of-mind when anything changes.

Review your handbook and keep it as up-to-date as possible to reflect any changes in compliance or government regulations. It’s important, not only from a legal standpoint, but to ensure employees are equipped with accurate and timely information.

How to Get Started

Whether you’re starting from scratch or revising your existing employee handbook, there are a number of resources that can help. Online templates are available, but they often don’t address your company’s unique needs and are typically stale and unengaging. It can take a lot of work to make it what you want it to be.

Depending on the strengths of your Human Resources department, you may be able to craft a great handbook. It’s important, however, to ensure that all the follow-up, updates and employee communication surrounding it are planned for and followed through on as well.

Another option is to enlist the help of an HR services provider like McClone. We can help you determine your needs and make sure that all the important compliance and culture aspects are covered. We’ll help you tailor a result that reflects what your organization is all about, and we’ll also conduct reviews and develop a communication plan that works for you down the road.

If you’d like to have a conversation about what’s involved, reach out, we’d love to help.

Human Resources Best Practices CTA2

Jennifer Sundquist, Strategic Risk Advisor

Jennifer Sundquist is a strategic risk advisor at McClone. In her role at the company, she is responsible for acquiring new business, building client relationships, managing retention of existing accounts and providing technical expertise. She joined McClone in 2015 and brings years of experience to the team which she gained as an account executive responsible for new business development. Jennifer also has experience in the advertising industry where she focused on strategic account management. Sundquist received her Bachelor of Arts degree in communications from the University of Wisconsin Oshkosh. She serves on the board for Women in Management Fox Cities

Business meeting.

7 Best Practices for Maximizing Your HR Department

September 20th, 2023|4 min. read
Office employees in cubicles.

5 Trends in Employee Benefits for 2023

August 23rd, 2023|3 min. read

The Marriage of Tech and People: Why Effective HR Needs Both

July 5th, 2023|2 min. read

5 Strategies for HR to Boost Company Performance and Profits

June 15th, 2022|3 min. read

6 Ways to Improve the Perception of HR

May 25th, 2022|4 min. read
7 Tips for Addressing Sensitive Issues with Employees

7 Tips for Addressing Sensitive Issues with Employees

May 18th, 2022|3 min. read
11 Questions to Ask if Your Company is Experiencing High Turnover

11 Questions to Ask If Your Company Is Experiencing High Turnover

April 27th, 2022|4 min. read
Spousal Surcharge: A Fix for Rising Costs of Employer Sponsored Plans?

Spousal Surcharge: A Fix for Rising Costs of Employer Sponsored Plans

April 13th, 2022|2 min. read
computer keyboard hands typing

Integrated Software Helps Solve Top 5 HR Technology Woes

June 2nd, 2021|2 min. read
Employee carrying box

5 Pro HR Tips to Maximize Your Employee Retention Efforts

May 26th, 2021|3 min. read
Scal_HR_with_Business

Scaling Your Business? Don’t Forget HR's Role in Organizational Change

May 19th, 2021|3 min. read
corporate hand plucking HR pro from group

5 Signs It's Time to Hire an HR Professional

May 5th, 2021|3 min. read
Balance between money and time HR outsourcing

Does HR Outsourcing Save More Than It Costs?

April 28th, 2021|3 min. read
Need_to_Reduce_Employee_Headcount

Avoid Employee Layoffs with 5 Cost-Saving Alternatives

April 21st, 2021|2 min. read
checkboxes with checkmarks

These 7 HR Best Practices Make the Biggest Impact on Your Business

April 14th, 2021|3 min. read
Return_to_Work_Program

5 Tips for Developing a Successful Return to Work Program

April 7th, 2021|3 min. read
Handling_Workplace_Harassment

How Are You Preventing and  Handling Workplace Harassment?

March 31st, 2021|3 min. read
Family_Medical_Leave_Act

Understanding the Family and Medical Leave Act (FMLA)

March 17th, 2021|3 min. read
Signing Form I-9

5 Things for Employers to Know About Form I-9

March 10th, 2021|3 min. read
What_Businesses_Needs_to_Know_About_FLSA

What Every Business Needs to Know About FLSA Rules

March 3rd, 2021|2 min. read
Questions_Employers_Should_Never_Ask_During_Interviews

5 Questions Employers Should Never Ask During Job Interviews

December 16th, 2020|4 min. read

Top 4 Best Practices for Offering Health Benefits and Lowering Premiums

August 12th, 2020|3 min. read
Offering_Competitive_Benefits

Creative Ideas for Offering Truly Competitive Benefits

July 15th, 2020|3 min. read
Doctor and patient shaking hands

Benefits Communication: Inspiring Savvy Healthcare Users

July 1st, 2020|3 min. read
work from home woman with laptop in kitchen

This Is Not a Drill: Remote Work Reality Check and Tips for Success

March 27th, 2020|3 min. read